top of page
stages-scale.jpg
stages-launch.jpg
stages-validation.jpg
Hero-Stage.jpg

Helping businesses grow up: Step by step.

We know the startup journey. Each stage has different demands and shifting priorities. Read more about how to add the Alfred Advantage—no matter what stage you’re at.

Validation

It all begins by starting small and 
thinking big.

Validation: Your business vision on paper

You can feel it - “I think I might be onto something!” You’re self-funded. Maybe it’s just you. Everything is possible. You bootstrap it. Set up a website. Your motivation is through the roof. You’re constantly brainstorming, envisioning a bright future of perfection, problem solving and changing the world. But there are so many questions and so much to do. 

 

How can you find out if there is a viable business at the core of your creative thoughts or your research discoveries? Where do you need to lay strong foundations and where should you stay nimble and adapt as you go? How can you protect your idea? Who else may be the right co-founder to complement your own skills and make the journey more fun? Where should you even start!? Alfred is here to foster your spark and help you channel your energy.

What we deliver

  • Value Proposition Design

  • Business Model Design

  • Market Research & Sizing

Want to learn how Alfred can boost your startup?

Whether you have a particular challenge at hand or simply wish to explore what we offer, book a complimentary intro call with us. We’d love to discuss your individual needs and how we can assist you.

Launch

Walk the talk, build the thing, get ready.

stages-traction.jpg

Traction

Nothing hits as hard as the market. Find the right fit.

Traction: Learn, adapt, repeat

Finding Product-Market Fit is a make-or-break phase for every company. It’s time to sell and refine the product, learn about the market, understand customers’ needs and adapt to them. From small adjustments to a complete pivot: Are you ready to make some tough decisions to succeed? 

 

Now, truly being a lean startup counts. And as you find traction, business reality starts: Budgeting, hiring a team, leading people, fundraising a seed round, partnerships. You adjust the funnel. You experiment with the pricing. you start the fire, expand the foundation and try to see the path to your vision in the unit economics: Enough people want your product at a price that’s worthwhile. Come out on top with Alfred in your corner.

What we deliver

  • B2B Marketing Strategy

  • Channel Partner Distribution Strategy

  • Partnership Strategy

  • Sales Negotiation Coaching

  • Organizational Design and Development

  • Budgeting Setup

  • Setting up Financial Reporting and Analysis

Want to learn how Alfred can boost your startup?

Whether you have a particular challenge at hand or simply wish to explore what we offer, book a complimentary intro call with us. We’d love to discuss your individual needs and how we can assist you.

Scaling: Going parabolic

Scaling is the big brother of traction. You have a fire and know how to keep it burning. Now you need to make it bigger by adding more fuel. While you are busy raising your Series A, efficient and expedited growth becomes the key. Get faster, reduce cost and move from founder sales to founder-led sales. 

 

It’s time to establish company structures and get a bit corporate: Perhaps hire a CFO or engage a General Counsel, consider company acquisitions and professionalize in every direction. You hire more people and your c-level may need additional members, because going from 1 million ARR (annual recurring revenue) to 100 million is a different kind of animal. This is not our first time at the rodeo and Alfred will help you to stay in the saddle.

What we deliver

  • Internationalization Strategy

  • Sales Operations Setup

  • Partnership Strategy

  • Performance Management

  • Organizational Design and Development

  • Controlling Setup

  • Setting up Financial Reporting and Analysis

  • Cost Reduction Strategy

Want to learn how Alfred can boost your startup?

Whether you have a particular challenge at hand or simply wish to explore what we offer, book a complimentary intro call with us. We’d love to discuss your individual needs and how we can assist you.

Scaling

If they rip the product from your hands…you need more hands.

stages-exit.jpg

Exit

The end of the road—or just a new launchpad.

Exit: When investments meet returns

At some point your startup has evolved beyond ‘starting’. It has proven its potential to change the world. While you focus on making it sustainable in the long run through operational efficiency and profitability, the company is becoming an attractive launchpad and acquisition target for more established players. 

 

Or instead you may strive for going public by listing on a stock exchange (IPO) to broaden the investor base and access new levels of funding. Whatever kind of exit you seek, Alfred can help you get rewarded and transition into your next role, whatever that may be.

What we deliver

  • M&A Advisory

  • Exit Planning & Exit Readiness Assessment

  • Trade Sale

  • Performance Management

  • Cost Reduction Strategy

Want to learn how Alfred can boost your startup?

Whether you have a particular challenge at hand or simply wish to explore what we offer, book a complimentary intro call with us. We’d love to discuss your individual needs and how we can assist you.

Launch: It’s getting real

And then it starts, it’s happening. You devote yourself 100%, start a company, get co-founders, develop your product or service. Now may be the first time to ask for early capital. You don’t build greatness out of thin air, after all. Angels, friends, family, and fools (or geniuses), grants, public funding, a pre-seed round: If they believe it, you can achieve it. 

 

Your vision needs to start taking shape in reality. Validating your product, prototyping, testing, gathering actionable feedback, selling to pilot customers and early adopters, refining your business plan, and developing a go-to-market strategy ALL are essential. It’s go-time! And Alfred will help you focus on what you do best and give you a head start.

Want to learn how Alfred can boost your startup?

Whether you have a particular challenge at hand or simply wish to explore what we offer, book a complimentary intro call with us. We’d love to discuss your individual needs and how we can assist you.

cta.jpeg

Want to learn how Alfred can boost your startup?

Whether you have a particular challenge at hand or simply wish to explore what we offer, book a complimentary intro call with us. We’d love to discuss your individual needs and how we can assist you.
bottom of page